What is your thing that makes you be able to solve a problem in a way that nobody else can?

That's what they do at Flourish Marketing, they help you figure out how to be so radically authentic that you transform from being an industry leader to an industry legend.

And then communicate it. That communicating is through the story that you're telling. If you're super unique and really good at what you do, and you are, and no one knows about it, then you die a sad death basically because you've had this unrequited dream that will never come to fruition.

You'll never reach your full potential because no one knows about you. So you have to toot your own horn, but you have to toot it in a way that people understand.

People are craving connection so much and are are so hungry for it, and not even just in these times, but always have and always will.

Connection plays a big part in, in your story that you tell, obviously first you need to be connected to yourself, so that plays a part in authenticity.

I'm a big believer that there is a higher power. You can put whatever title on it you would like. You can call it God, you can call it universe, you can call it the big star in the sky, whatever you wanna call it. But there's something out there. Knows more than we do. That's the first form of connection.

Another form of connection is connecting to somebody else.

But how do you do that? Right? Because if we're really honest, When I'm trying to market to somebody, they don't really want to connect with me. They wanna solve their problem.

We can really do it through knowledge. Knowledge is something that no one can take away from you. It depends on what you do with that knowledge to say how much money you're gonna make from it.

Those two types of connections, connection to God, yourself, connecting with your audience at that right moment is what determines how you communicate your story and how you fit into the story of other people.

If you're really truly interested in breaking out of the sea of sameness, leaving your mark, transforming into a legend, then you wanna download our revamp guide. You can go to flourishmarketing.co/revamp to download the three ways to revamp your brand messaging to stand out from the competition.

If you wanna stop fading into the background and stop having your brand and your story look and sound like everyone else's, then this guide will help you. You can rediscover your truest self to craft a clearer message and develop a marketing funnel that forms those bonds, those connections with your clients so that they forever see you as their go-to service provider.

Think about ways that you can be a guide to one client. Think about one client that you've had recently, and just use this formula that Aleya gives us in this episode and apply that one client and then go forward with each one after that. You can always relate it to somebody who you have worked with already so much easier than dreaming up somebody that you're gonna work with in the future.

Make sure you connect with Aleya online in addition to grabbing the gift she brought us of course.

www.flourishmarketing.co

Instagram @flourishmarketing.co

LinkedIn Aleya Harris

The Flourishing Entrepreneur Podcast

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